Virtual reality has been a thing of everyone’s curiosity for decades, but recently with the advancement in technology, it has taken the world by storm, with VR headsets and VR controllers becoming easily available to everyone, making it a consumer product. With the advancement in spatial technology, many industries like gaming, education, and travel are taking the help of VR to provide a one-of-a-kind experience to people. VR technology is changing and transforming the travel industry, and VR tours of Barcelona are one of them.
To immerse the user in a digital environment, virtual reality technology uses VR headsets and with the help of auditory and visual sensations, the user is placed within a virtual world where they can interact and move around freely. This has changed the face of the travel industry in Barcelona.
Several tech companies have come up with high-powered and pocket-friendly VR headsets that allow users to experience so many things that weren’t possible before. Alongside entertainment and education, VR headsets let marketers go beyond ordinary images, to provide users with the ‘experience’ of being there.
Barcelona’s travel industry has taken this opportunity to market and provide an authentic experience of Barcelona to people enjoying the same from their living room, with the help of 360-degree interactive videos.
Virtual Reality Technology in Barcelona’s Travel Industry
A growing number of companies are experimenting with VR headsets within the travel industry and are finding a good use for them. This technology offers its users to view and experience the way of living and seeing anyplace of Barcelona without travelling there and spending a fortune on it. Some of the main ways that VR is changing the face of Barcelona’s travel industry are:
- Virtual travel experience: Prospective customers are given virtual experiences of travelling to Barcelona with the help of travel agents and hotels using VR technology. This not only helps to seek out customers but also is a very strong marketing tool for Barcelona to show the beauty of the city to the people.
- Virtual Tours of hotels: With the help of VR, many hotels in Barcelona are providing their potential customers with a virtual tour of their hotels, giving them the experience of staying there. This is a brilliant marketing strategy to gain customers.
Barcelonian VR tours provide you with adventurous, cultural, and gastronomic experiences with their 360-degree virtual reality tours.